News from the IPC "Industry" category

Jun 12, 2012

U.S. Senators from Idaho Welcome Great Big Idaho® Potato Truck to the Nation's Capitol

The U.S. Senators from Idaho, James E. Risch and Mike Crapo, today joined the President and CEO of the IPC, Frank Muir, to welcome the Great Big Idaho® Potato Truck when it rolled into Washington, D.C. for a special appearance in front of the the U.S. Capitol Building. In celebration of the mid-point of the truck’s seven-month cross country tour, to mark the IPC’s milestone 75th Anniversary, Senators Risch and Crapo joined Muir to present a $100,000 check from the IPC to Enid A. Borden, the President and CEO of Meals On Wheels Association of America.

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May 16, 2012

The Great Big Idaho® Potato Truck Was a "Big" Hit at the National Restaurant Association Show

All eyes were peeled on the Idaho Potato Commission’s (IPC) Great Big Idaho® Potato Truck when it blew into the Windy City for the annual National Restaurant Association (NRA) Show.

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May 14, 2012

Idaho Potato Commission Adds New International Offices for Latin America, South Korea

The Idaho Potato Commission (IPC) continues to expand its global reach, with a new international office serving Latin America launched in March 2012 and plans for a South Korea office to open this fall. The new offices join the IPC’s existing roster of international offices for Mexico, Asia, and Southeast Asia, which have helped propel the premium Idaho® potato brand around the world.

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Apr 23, 2012

Idaho Potato Commission Gives Away Diamond Pendant as Part of 75th Anniversary Celebration

The Idaho Potato Commission (IPC) celebrated its 75th diamond anniversary this spring by giving away a brilliant one-carat diamond pendant (ARV: $3,500), the stone traditionally associated with 75th anniversaries. A two-month long sweepstakes was held on the IPC’s Facebook page,, and Paula Plunk, a substitute teacher from Bethel Springs, Tennessee, is the lucky winner.

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Mar 30, 2012

The Great Big Idaho® Potato Truck Embarks on Seven-Month Cross-Country Tour

After months of much anticipation and fanfare, the Great Big Idaho® Potato Truck officially set off on its seven-month cross-country journey following a ribbon-cutting ceremony with Idaho Governor C. L. “Butch” Otter in front of the Idaho Capitol Building.

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Feb 10, 2012

Dr. Andy Jensen Named Pacific Northwest Potato Regional Research Director

The three Pacific Northwest Potato Commissions, the Idaho Potato Commission (IPC), the Oregon Potato Commission (OPC) and the Washington State Potato Commission (WSPC) have entered into an agreement to hire a Pacific Northwest Potato Regional Research Director.
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Dec 12, 2011

Idaho Potato Commission's Retail Display Contest to Award $150,000 in Cash, Prizes that are Music to Your Ears!

It's time for the Idaho Potato Commission's (IPC) 21st annual Potato Lover's Month Retail Display Contest. Erupting volcanoes, helmet-topped spud football teams and giant Idaho maps made of potatoes are just a few of the winning ideas that retailers have employed to drive February spud sales and earn cash prizes. This February, the IPC's longest-running and most popular promotion will offer $150,000 in cash and prizes for the nation's best retail displays featuring Idaho® potatoes. Plus, everyone who enters will automatically receive a free portable iPod docking station.

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Nov 21, 2011

Worldwide Demand Grows for Idaho® Potatoes

From Houston to Hong Kong and Honduras, the world-famous Idaho® potato is now available to millions of consumers around the globe, thanks to the Idaho Potato Commission's (IPC) international department. Since its inception in 2003, Idaho® potato exports have expanded from Canada to more than 15 countries including Brazil, Mexico and Malaysia, helping to drive demand for the world famous spud.

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Nov 1, 2011

Idaho Potato Commission "Superheroes" Attract Thousands at PMA Fresh Summit

The Idaho Potato Commission's (IPC) retail superhero campaign came to life -- literally -- as industry professionals hobnobbed with a bobblehead-like Fearless Field Force at PMA Fresh Summit in Atlanta.

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Oct 20, 2011

2011 Idaho Potato Crop Marks the 75th Anniversary for the Idaho Potato Commission

The 2011 Idaho® potato harvest season is in full swing and the 319,000 acres that will be harvested are expected to yield more than 12 billion pounds of Idaho® potatoes.

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